Bing searching Facebook and Twitter

Microsoft to Data-Mine Facebook & Twitter

Microsoft has cut non-exclusive deals with both Facebook and Twitter for Bing.

Microsoft has cut non-exclusive deals with both Facebook and Twitter for Bing to search their real-time data feeds. Google has followed suit at least with Twitter, but Facebook is the prize because it has like 40 million updates a day from its 300 million users. Not all Facebook updates will be searched by Bing, however, only the ones made available to the wider public. Facebook, where Microsoft has an equity stake, will apparently provide users with a numbers of new tools to do so. It is unclear how much Microsoft is paying. The Twitter integration is already in beta. The deals suggest that Twitter, which has raised $155 million in venture capital, will see its first revenue since ads will follow. Terms were not disclosed.

Microsoft’s stake in Facebook may give us some interesting tools for searching Facebook in the near future.

Tweeple at Work

These searches will help you to find people associated with a company or find  a subject’s co-workers.

Start with Twitter’s Find People. Search for the company name. A long list of followers of the company Tweets might be very enlightening.

Search the Twitter Profiles using Twellow by searching for the firm name, web site URL or other relevant search terms.Sometimes former employees appear in the results and may prove to be useful interview subjects.

LinkedIn is one of the most used social networking sites. Use Google to search LinkedIn for Twitter references with a search term such as company name. twitter to the search string to find twitter feeds. Do the same search using Bing and Yahoo.Then redo all the searches for FaceBook and MySpace and any other social network site that might be useful.

Use TweepSearch to search the Twitter name of someone and then index the bios of all the users they are following or are following them. Once you have them indexed, you can do a keyword search using relevant search terms.  The results may lead you to the bios of additional members of the firm for which the subject works.

Just Landed in Twitterland

I just searched a person’s tweets and found a tweet that said he had just landed at a major airport and was going through customs. The date and the time of the message, and knowledge of where he lived, allowed me to identify his flight.

A twitter search for this term was interesting. I found a lot of messages with the term “just landed”.  I could also translate this phrase into any language and probably find similar messages.

This “just landed” search could be useful for finding assets, competitive intelligence, and other things in which an Investigator or Researcher might be interested.

TweetNews Test Drive

Following breaking news stories using Twitter is a lot faster than aggregation sites like Google or Yahoo News. The TweetNews search tool ranks search results based on Twitter links. It follows Yahoo News and compares its headlines with news story links on Twitter updates. A story’s popularity amongst the tweeting masses will push the story up in the TweetNews results. See Zooie’s Blog for more details.

TweetNews uses the Yahoo! Build your Own Search Service (Boss). This provides  a clean search API that turns off the usual restrictions that control the presentation of the results.  For example, it allows you to re-rank results and include external content without having to cite Yahoo! for the search results.

Tweet Scan

Tweet Scan  is a microblog search site that tries to organize it all.

Services indexed by Tweet Scan:

This Tweet search business is becoming quite a crowded market. I’m starting to wonder if searching using anything but Twitter Search is really worth the time and effort.


Twitter Etiquette: 5 Dos and Don’ts

Like any social network, the Twitter community has its own set of unwritten guidelines – or etiquette – that dictates good (or bad) behavior on the service. Some people call it Twittequette.

The Dark Side of Twitter: What Businesses Need to Know

As companies tighten their ad spending, inexpensive social media is clearly the next marketing frontier. As with any new craze, there are enormous opportunities—and large pitfalls that must be avoided.

For this article, I spoke to some marketing professionals who’ve been exploring the Twitter terrain for a while. My quest was to identify the Twitter landmines so you can fast-track your adventure into this vast new frontier.

Twitter Style Guide

A style guide for Twitter will hit iTunes by the end of the month, the New York Times reports. The e-book, 140 Characters: A Style Guide for the Short Form, will lay out key style points from the Twitter canon,


Twingly is designed to search Twitter,, and many other microblogging services. It also searches blogs. However, its results from Twitter are not as timely as Twitter Search for some reason.

Twingly has some very interesting search capabilities. For example, to search for tweets and other microblog entries posted since the beginning of this year, use the search syntax: since:2009-01-01 then the search term. Using until: you get results from before 1 Jan 09.  To search for microblog posts sent to or by a particular user enter from: or to: and the user’s name.

Like Tweetag, it doesn’t seem to measure up to Twitter Search for timely results. It is hard to judge how it performs with the other microblogging services.

Whostalkin Test Drive

Whostalkin, a beta search engine, focuses on social media sites and blogs.  The concept of expanding searches to include social sites is gaining momentum.

Whostalkin looks  promising for finding information from social sites such as Twitter, blogs, blog search engines with meta searches, and a number of other types of social sites. This might return hits that represent ‘inside chatter’ as it searches many content-rich, but offbeat, sources.

I don’t have a lot of experience with this, but I will use it as much as possible over the next couple of months to get a better understanding of its utility.


Tweetag is a search engine for “tweets” that allows you to look for trends on Twitter and helps you find Tweet discussions that matter to you.

According to the FAQ, “Tweetag analyses more than 200k tweets per day. For each tweet, we do a little magic to automatically tag the tweet real-time. As all tweets are now tagged, we can generate nested tagclouds which offer a great new way of browsing through the sea of tweets.”

For popular topics just add the topic to the URL as in

Corporate Yammering

 Office Tweeting

…she sent me this article, When Is Social Networking Kosher In The Office? from NPR. You can read it or listen to it.

I had to share this one, because we hear companies discussing this all the time – the pros and cons of social networking. This story talks about Yammer as one workplace solution for team microblogging.

Yammer takes the basic idea behind Twitter and moves it into the workplace, where it is only accessible via SSL  to employees with a valid company email (and other security restrictions).

Yammer might be a useful tool to manage projects and keep track of what teammates or employees are doing without exposing their “Tweets” to the whole world.

State of the Twittersphere

Online marketing firm, Hubspot, released a report today that details the “State of the Twittersphere” for the fourth quarter of 2008.

The report lists the following Twitter statistics:

  • 70 percent of all Twitter users joined during 2008
  • approximately 5,000 to 10,000 new accounts opened each day
  • 35 percent of Twitter users have ten or fewer followers
  • 9 percent of all Twitter users don’t follow anyone

The full report is available on Hubspot’s research page.

Tweet Twools

Here are some Tweet Twools that I have been using successfully:

  • Twitter Search where I bookmark my search so that you won’t have to reenter terms.
  • TweetDeck is an Adobe Air desktop application that is currently in public beta. I create a search then monitor it.
  • Twilert  sends me email notification of search results much like Google Alerts.