Managing risk is sometimes akin to a black art because it involves predicting future events. By the time I get a mandate, things have started to happen and the client wants a quick resolution to his torment. This always involves predicting the adversaries next move and planning your counter move.
A recent engagement began after some libelous Internet posts. What struck me was that the libel was directed at people who had no direct interest in the libeled company, but rather at a low income neighbourhood near its main plant. This agitating nearly forgotten resentments, fanning hostilities, and exaggerating a controversy from decades past struck a cord in me. It was like a nearly forgotten memory that I couldn’t bring out of the shadows.
After analyzing pamphlets, flyers, and Internet material, it struck me what I was witnessing.
Very quickly a small group of organisers began recruiting local groups to the ill-defined cause — churches, unions, politicians, and an assortment of unsavory gadflies. This was quickly followed with events that were obviously intended to goad the company into rash actions and statements. A so-called news reporter ambushed a senior executive at a charity event and began asking slanderous questions intended to elicit an angry and intemperate response.
What I was witnessing came straight out of Rules for Radicals, written by Saul Alinsky in 1971, which begins, “Lest we forget at least an over-the-shoulder acknowledgment to the very first radical: from all our legends, mythology, and history… the first radical known to man who rebelled against the establishment and did it so effectively that he at least won his own kingdom — Lucifer.”
Fortunately, I had read a lot of 60′s and 70′s radical literature at one point in my career. Being older and more cynical I realised that this would evolve into a shake-down to acquire something from the company unrelated to the needs of the community. With that expectation, substantial resources were used for surveillance, lawyers, and police involvement.
Surveillance identified vandals and organisers. Police interrogated. Lawyers sued. Prosecutors prosecuted. One Rochdale College educated con man turned crooked property developer is now on the lam after being exposed as the “brains” behind the scheme. It looks like he won’t get his kingdom any time soon.
I recommend reading Rules for Radicals first, and then proceeding to Reveille for Radicals as these books are as relevant today as they were when they were written. The tactics and strategies are relevant for today’s G20 ruckus as they were in the 50′s and 60′s. I don’t want to change the world, but I like to know how other people try to.