Microsoft to Data-Mine Facebook & Twitter
Microsoft has cut non-exclusive deals with both Facebook and Twitter for Bing.
Microsoft has cut non-exclusive deals with both Facebook and Twitter for Bing to search their real-time data feeds. Google has followed suit at least with Twitter, but Facebook is the prize because it has like 40 million updates a day from its 300 million users. Not all Facebook updates will be searched by Bing, however, only the ones made available to the wider public. Facebook, where Microsoft has an equity stake, will apparently provide users with a numbers of new tools to do so. It is unclear how much Microsoft is paying. The Twitter integration is already in beta. The deals suggest that Twitter, which has raised $155 million in venture capital, will see its first revenue since ads will follow. Terms were not disclosed.
Microsoft’s stake in Facebook may give us some interesting tools for searching Facebook in the near future.
This is a good news to hear since people doesnt like to have so many search engines to search for. Having single search engine that can search all of the updates, news etc.., can make them stick to the search engine.
But, though both the giants of search engines, entered this new era, it is the efficiency in searching that matters the most and make the people to stick and use the SE more than anything else.
i am using both Bing and Google and i think both search engines give relevant search results. i would still prefer Google though, because it gives a little bit more relevant search results than Bing.